FAQ

Private Living

  • Individual interior design in the private living sector offers tailor-made solutions that are specifically adapted to the needs, preferences and lifestyle of the residents. The focus is on creating a home that is not only aesthetically pleasing, but also functional, to make everyday life easier, maximize comfort and provide spatial experiences that inspire again and again and are characterized by timeless longevity.

  • The process usually begins with a detailed consultation and a comprehensive analysis of the architecture in order to understand the client's vision and needs. This is followed by concept development in which functional and aesthetic elements are taken into account and a coherent overall concept for the room layout, choice of materials, color scheme, furnishings and lighting is developed. The design is refined and the implementation is carried out in a targeted manner in a team and through the coordination of contractors and suppliers, always in close consultation with the client to ensure the high quality and original vision.

  • There is no fixed minimum size for a project where the expertise of an interior designer can be an advantage. Even for smaller projects, such as redesigning a single room or selecting new furniture, an interior designer can have a significant impact on the feel-good atmosphere. A well-thought-out furnishing concept can improve comfort and functionality even in small rooms and create a harmonious, appealing environment. Interior designers not only bring specialist knowledge, but also creative solutions to implement even smaller projects effectively and stylishly.

  • It is advisable to involve an interior designer in the planning team at an early stage - ideally before the construction work begins in the case of a renovation or before the architecture's preliminary project plans result in a planning application. An interior designer can make valuable contributions at an early stage by developing a well thought-out overall concept that integrates all aspects of interior design. This has a direct influence on important structural elements such as the number and arrangement of fixed lighting, sanitary installations and electrical connections. If the interior designer is only integrated into the planning process at a late stage, this can lead to time-consuming and cost-intensive rescheduling. Early collaboration not only prevents unnecessary additional costs, but also ensures a smooth and harmonious overall concept. After all, teamwork makes the dream work.

  • Materials and textures are crucial in defining the atmosphere and character of a room. Natural materials such as wood, stone and fabrics create a warm and inviting environment. The right combination of textures can create depth and contrast, making a room more interesting and vibrant.

  • The duration of a project depends on various factors, including the size of the project, the complexity of the requirements and the availability of materials and tradesmen. A small home renovation project can take a few weeks, while extensive remodeling or new construction can take several months.

Hospitality

  • Interior design has a direct influence on the well-being and mood of guests. A well-designed space can make the stay more pleasant and contribute to a positive overall experience. The design of interiors shapes the perception of the brand, especially with regard to the expected level of service and quality. Aspects such as atmosphere, a variety of different seating comforts and a harmonious spatial flow from an operational and customer perspective are decisive for guest satisfaction and can have a significant influence on the length of stay and the rating of the location.

  • Architecture and room layout are undoubtedly key elements of interior design in the restaurant and hotel industry. They have a decisive influence on the ambience and the feeling conveyed to guests and are therefore crucial to the overall customer experience. Other significant positive influences are achieved through the right design of the elements of lighting, individual furnishings, acoustics, choice of materials and color concept. A successful interplay of aesthetics, functionality and experience is crucial.

  • Tailor-made design solutions are particularly important in the hospitality sector, as they reflect the concept and identity of the hotel or restaurant. An individual design creates a unique atmosphere that underlines the brand and style of the company and offers guests an unforgettable experience.

  • Even the best interior, which is precisely tailored to the target group and attractively designed, can lose its entire positive effect due to unfavorable lighting. The perfect lighting mood is always about the interplay of several types of lighting and light sources - from atmospheric accent lighting to functional task lighting, everything must be installed in the right place with the right intensity to create a successful overall ambience.

  • In addition to the right choice of background music and its volume, acoustic measures are often essential. These can be achieved through the targeted use of textiles and acoustically effective elements on walls and ceilings and integrated unobtrusively into the interior design. Customers do not have to perceive these measures visually, but should have the opportunity to converse undisturbed in public spaces thanks to a pleasant acoustic environment. The acoustic design should ensure that personal conversations are not overshadowed by conversations at the neighboring table.

  • Colors have a significant influence on our emotions and moods. Some colors stimulate the appetite, while others inhibit it. Still others encourage us to linger longer or, in the worst case, have the opposite effect. The key to success lies in choosing the ideal color combination that perfectly matches the target group and brand identity.

Corporate

  • Corporate interior design helps to reflect the brand identity and corporate values in the physical spaces. A well-designed workplace reinforces the brand image and creates an environment that motivates employees and impresses customers. It also helps to foster a sense of cohesion and culture within the company.

  • The question of whether establishment or identity comes first is complex, but crucial to a company's design process. The answer often depends on how established your company is. For long-established companies, the established brand identity often has a stronger influence on the interior design. For start-ups, on the other hand, the design may be based more on the expectations of the industry and potential customers. The key question that needs to be clarified at the outset is: what values and messages should the interior design convey?

  • Start-ups and established companies that want to redesign their brand identity often tend to follow current trends. This can be advantageous in the short term, but can cause major challenges in the long term. The choice of color in particular plays a decisive role here. One example is Apple, which in the colorful 1980s chose an eye-catching rainbow logo that perfectly matched the zeitgeist. After the brand initially lost importance and then successfully re-established itself, a simpler, timeless design was needed to emphasize its status as a leading tech company worldwide.

  • There are two main approaches to interior design: the first pursues a timeless concept that creates spaces that will still look modern decades from now. This offers security and consistency. The second approach tries to stay one step ahead by analyzing future color and furnishing trends and selecting those that will remain relevant in the long term. By combining this with the corporate identity, a design is created that is both timeless and trend-conscious. Although this approach involves more risk, it can provide an important competitive advantage in today's world.

Real Estate Marketing

  • A consistent visual design is crucial for success in real estate marketing, as it conveys a clear and uniform impression of the property and sets it apart with a unique selling point. From branding and naming to renderings and interior materials, a common thread should be recognizable that strengthens the identity of the property and appeals to the target group. A consistent design promotes recognition, strengthens trust and arouses the enthusiasm of potential buyers.

  • Working with a company that is active in both interior design and real estate marketing offers significant advantages. Such a company has a comprehensive understanding of the industry and years of experience in precisely understanding and reconciling the needs of clients, architects and real estate developers. This expertise makes it possible to work out the unique qualities of the property and present them as highlights in the sale. The interplay between interior design and marketing creates a consistent thread that runs from the naming of the property to the selection of the right furniture in the rendering. This ensures a coherent and well thought-out presentation of the property, as the entire concept comes from a single source. This minimizes risks due to poor interface communication and prevents unnecessary losses that can arise due to a lack of coordination or know-how. Ultimately, you benefit from an integrated approach, added value at all levels, which optimally showcases both the functional and aesthetic aspects of the property and effectively appeals to potential buyers.

  • The definition of the target group determines the requirements and wishes of potential buyers and therefore has a significant influence on the interior design. By precisely analyzing the target group, interior designers and marketing experts can adapt the design so that it appeals to the lifestyle, preferences and needs of the target group. This includes selecting suitable materials, colors and room layouts that awaken the buyers' desires and reflect their visions.

  • High-quality renderings are essential as they give potential buyers a realistic idea of the property and visualize their spatial experience. They make it possible to clearly show the interior design, materials and room layouts, allowing buyers to better assess how their visions could be realized in the property. Good renderings can appeal to emotions and leave a lasting impression that positively influences the purchase decision process.

  • Floor plans can be significantly improved in terms of functionality and atmosphere through targeted optimization. This includes adapting room layouts, creating open and flexible areas and integrating ergonomic solutions. A well thought-out arrangement of rooms can improve the flow and use of space, while aesthetic and functional elements are placed in a targeted manner to create a pleasant and harmonious sense of space.

  • Branding and corporate identity are crucial to establishing a strong, memorable brand for the property. Consistent branding creates a clear positioning and sets the property apart from others. The corporate identity encompasses not only the visual design, but also the emotional appeal and the values that the property embodies. Well thought-out branding inspires trust, strengthens perception and can emotionally bind potential buyers, which increases the chances of a sale.

Health Care

  • Interior design in the healthcare sector must meet specific requirements, including compliance with hygiene regulations, accessibility and the creation of functional but also calming environments. Important aspects are the selection of easy-to-clean materials, the design of efficient patient and work processes, as well as the consideration of lighting conditions and acoustics to promote healing and well-being.

  • Interior design can have a significant impact on the patient experience by creating a calming and comfortable environment. A well-designed interior can reduce stress, support the healing process and improve patient wellbeing. Factors such as pleasant colors, comfortable furniture, good lighting and well thought-out room layouts contribute to a positive patient experience.

  • Compliance with regulations and standards is crucial for healthcare facilities. These guidelines ensure the safety and health of patients and staff, including requirements for hygiene, accessibility and fire safety. Interior designers must ensure that all legal requirements are met to ensure both operations and a feel-good atmosphere.

  • Interior design can improve working conditions for medical staff by promoting efficient workflows and creating ergonomic workstations. This includes the design of functional work areas, the integration of sufficient storage space and the creation of rest areas. A well thought-out room layout can also reduce stress and facilitate communication between team members.

  • Acoustics play a central role in the interior design of healthcare facilities, as they influence the peace and privacy of patients and staff. Good acoustic design ensures that conversations remain confidential and disturbing noises are minimized, improving both patient care and working conditions. Interior designers integrate special materials and solutions to create a pleasant acoustic environment.